Wednesday, 30 September 2009

Agatha Ruiz De la Prada and Tweezerman launch new designer series

Famous for her shows at Pitti Bimbo and a favourite with Junior, Agatha Ruiz De la Prada is branching out to launch a new series of Tweezermans. The new collection comes in a white leather case decorated with magenta hearts, orange flowers and blue clouds.

These limited edition tweezers cost £25 exclusively at Harvey Nichols. For more information visit

Tuesday, 29 September 2009

Mamami's new range of stylish baby bags

Mamami is the new range of baby bags launched by Chena Patel, designed for practical needs of day to day life with a baby but keeping great style. The bag combines crinkle patent leather with a matt canvas, it features a chunky zip that opens all the way round allowing easier access; inside water resistant clear pockets perfect for nappies and wipes, which also comes with a baby-changing mat. At the front and the back, there are deep pockets perfect for all your essentials. The bag comes in black or silver and we love the decorative pleated details.
Mamami bags cost £289 and are available at

Thursday, 24 September 2009

Madison Browne launches clothing line for babies

Stylish online retailer Madison Browne (knows as the net a porter for children) has launched its own line for babies. The range offers gift box sets and individual pieces including knitted jumpers and stripy cardigans in pale pink for girls and in baby blue for boys, all made from 100 percent cashmere. The collection also includes knitted baby boots, gloves and hats.
Prices start from £48.00 for the pale pink and baby blue striped cashmere jumpers.
For more information visit

Tuesday, 22 September 2009

Goodwood Revival

This weekend the junior fashion team headed to the southcoast for the Goodwood revival's three-day festival, reliving the circuit's 1950's and 60's golden era of motor sport racing. Whilst there, we checked out what children were sporting and were most impressed with how current a revival can look!

Thursday, 17 September 2009

Find your Alter-Ego at mamas & papas

Alter ego is the latest range from Mamas & Papas, and boast an exciting mix of colours bright prints and futuristic detail for little boys.
The collection has a range of playful dungaree sets, cute cardigans, alien invasion knitted jumpers and hats. The Alter- Ego collection will be available in stores from October, in sizes newborn to 23 months.

For more information visit

Wednesday, 16 September 2009

Diesel childrenswear comes to Selfridges

Diesel has introduced a childrenswear line to join its adult's concession at Selfridges Oxford street.
The collection has been inspired by the world of motor racing, with hooded tops and motorbike jackets featuring bright boy racer style graphics. For the girls, the range has been influenced by acrobats at the circus, with strong colours and quirky patterns in bright colours.

Visit the diesel concession on the ground floor at Selfridgesat 400 Oxford Street w1 or visit

Monday, 14 September 2009

Kit n Kin

Mummys Online the luxury children’s web boutique has introduced a new unisex line of baby t-shirts called kit n kin. The collection uses photo transfers printed on long-sleeve round neck cotton t-shirts, in black, pink, red, white or blue and a variety of designs that sum up urban style. The designs offer a fun and quirky take on children’s t-shirts.

Kit n kin t-shirts £17.99 (ages newborn – 24 months), visit

Friday, 11 September 2009

Massimo Dutti launches childrenswear

Yesterday, Massimo Dutti, the Spanish high-street brand launched their new Oxford Street store. To celebrate the unveiling, press were introduced to the boys’, girls’ and baby collections, exclusive to the Oxford street shop.
The collection which was fashioned in a winter palette of greys, dirty greens and browns, sported playful sleeveless cardigans in cable knits and soft tailored trousers for girls, preppy shirts and tailoring for the boys and a small capsule collection of wool rompers, ribbed hats and herringbone booties all colored in a stone grey for babies.

Visit the new Massimo Dutti store at 420 Oxford street, W1 or visit

Thursday, 10 September 2009

John Smedley unveil their newly designed flagship store

Last night the Junior team attended the unveiling of the newly re-designed John Smedley store on Brook Street, Mayfair. Designed by the Four IV design group, who have also created interiors for luxury boutiques Emporio Armani, Mulberry, Harvey Nichols and Duchamp. The store is filled out with dark oak, slate steel fittings and floors of pale stones sourced from John Smedley's local Derbyshire home. In the basement the children’s collections feature beautiful knits in the form of brightly colored cardigans, their classic three button merino wool sweater and a selection of beautiful merino wool girl’s berets with velvet trims.

Visit the new John Smedley’s store at 24 Brook Street, London W1 or visit

Tuesday, 8 September 2009

Children’s Worldwide Fashion (CWF) launch childrenswear store at Westfield shopping center

Children’s Worldwide Fashion (CWF) the European leader in high-end and luxury children’s fashion under licenses, have unveiled a store in Westfield shopping center. The store, which opened yesterday, is called Atelier de Courcelles a reference to the spirit of couture, it will feature all of CWF’s collections for girls and boys from 0 to 16: Burberry, Chloé, DKNY, ELLE, Escada, Hugo Boss, Marithé+François Girbaud and Timberland. The store has been created in collaboration with French designer Christophe Pillet and will house an imaginary garden composed of large pebbles and giant vases, a cosy corner for babies from 0-2 years and of course CWF's older ranges.

Monday, 7 September 2009

Gucci collaborates on a children’s book

The Italian label Gucci, better known for making collections inspired by sex, drugs and rock ‘n’ roll are launching a children’s book. The book, titled ‘A Snowman in Africa’, will support the charity UNICEF. Fridda Gianni, Gucci’s creative director collaborated with fashion director of Vanity Fair, Michael Roberts who is the author/illustrator on the project. The book will be sold in over 200 Gucci stores worldwide and on from November 25th-December 31st

Friday, 4 September 2009

New children's fashion trade fair to be launched

Vogue Kids fashion trade fair will take place at ExCel in London in January. The show will run at the same time as Bubble London and will be run by US based company Showbiz Inc, who already run trade fairs in Canada and the US. The news will come as a big blow to Bubble, which has become the UK’s main children’s fashion event after the demise of Premier Kids. According to insiders at Showbiz Inc, Vogue Kids aim to fill the gap and has big ambitions to become the UK's biggest Children's fashion trade show.

Vogue Kids will take place at ExCel on January 31 – February 2nd 2009

Thursday, 3 September 2009

Cowshed and Pink Lining launch a limited edition bag

To coincide with the launch of Cowshed’s Maternity and Baby skincare range, the luxury beauty brand have collaborated with Pink Lining (the market leaders for designer mother’s changing bags) to create a limited edition nappy bag. The distinctive Cowshed wallpaper print makes using this bag a fabulous ‘must-have’ for any fashionable new Mother.

Pink Lining for Cowshed Mother’s Bag £65, visit or

Wednesday, 2 September 2009

The Emerging Realm of Children’s Fashion in India

For a long time many fashionable parents in India were left dissatisfied at the lack of stylish attire for their children. So designers Falguni and Shane Peacock made a big impact on the crowd at the Wills Lifestyle Fashion Week in New Delhi when a group of children dressed in tees and matching jackets walked down the catwalk alongside the adult models, it is still a rare occurrence to see children on Indian catwalks. “Most of us are doting parents and like to dress up our children. Unfortunately, children’s fashion does not have many players and hardly offers a choice. We thought it would be a good idea to explore the market a bit,” says Falguni.