Monday 22 June 2009

Bubble London the kids trade show review


Today the fashion team took a short stroll to The Business Design Centre, in Angel, for The Kids Trade Show, Bubble. The event happens twice a year, and to our advantage is held just a two-minute walk from our office.
As well as getting to eat some yummy cupcakes, we also got to look at the spring/summer 2010 collections and noticed a few up and coming trends. Vintage prints, sorbet colours and nautical stripes were the biggest trends we spotted. Organic cotton was also very popular and used in many collections by Frugi, Jake and Maya and Petit Bateau to name a few.
Some brands that caught our eye include Little Duckling, which have some gorgeous vintage prints of illustrated girls wearing deep red and navy dresses with hints of mustard yellow. These were featured on cream dresses, tops and shorts with frilled hems.
Cotton and Milk, one of the few collections featuring bright, fun colours, had knitwear with nautical stripes in sunshine yellow, bright red and grass green on cream backgrounds with a slightly slashed red neckline and drawstring hem to give some shape. This was teamed with a white cotton A-line skirt covered in brightly coloured polka dots with a thick yellow border making a fun, retro outfit. Other outfits included a mustard yellow knitted short-sleeved jumper together with burnt orange and navy blue lumberjack check shorts for boys.
Hucklebones had a Chloe style pinafore dress with a cream ruffle neckline. Jake and Maya impressed us with their double-breasted Spring/Summer jacket in a golden yellow with cream buttons and trimmings. There was a gorgeous bib-style powder blue top by Ola & Olek, with vintage style buttons complete with diamantes, perfect for special occasions. Other brands that wowed us were Aravore, with their crochet neck detailing on vest tops and Kik-Kid with their use of bright vintage prints and knee high socks.
The displays in the press office were also very fun; with toy stuffed animal heads popping out of bird print wallpapered walls and a camping scene by the entrance, complete with pink logs and a plant growing out of a teacup.

Posted by Laura Chatterton 22/06/09 at 5.17pm